At Impact Communications, we understand that integrating a combination of tactics is required in order to achieve superior results for clients. Our success is measured by our unique ability to solve problems and challenges from a number of different directions. Here are some key agency accomplishments:

• Attained world-class general consumer and trade media coverage for client's most significant product introduction, including: NBC News, The Today Show, Good Morning America, Newsweek, BusinessWeek, Fortune, USA Today, Los Angeles Times, Washington Post and London Times. Client reported that this campaign generated more press coverage than the company had ever received in its 10 year history.
  
  
• Earned overnight national media attention for Fortune 500 company entering new business. Established instant credibility and mind share through carefully placed interviews, such as CNN, CNBC, Wall Street Journal, New York Times, Chicago Tribune, and Bloomberg Business News.
  
  
• Helped position client as a market leader through high-profile media relations program.
  
  
• Raised awareness of unknown start-up company by securing face-to-face interviews with such high profile media as Wall Street Journal, BusinessWeek, Fortune, San Francisco Chronicle, ABC Radio Network, and CBS Radio Network.
  
  
• Helped establish clients as leading authorities in their industries by authoring and securing placement of bylined (contributed) articles.
  
  
• Authored and managed successful customer testimonial program for client that directly impacted sales.

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